A good idea is great. A good idea that’s executed perfectly can change the world. But a simple idea alone is useless.

A Good Idea That’s Executed Perfectly Can Change the World

There’s an idea that flops and an idea that becomes the next biggest thing. It’s all about how it’s executed. If it doesn’t come with a plan, or if it appears too difficult to introduce, someone else will do it, leaving you with a has-been idea that can no longer be implemented. This is why every ‘brainwave’ ‘eureka’ moment idea needs to be teamed together with a worthy execution…if not, don’t expect much.

Pushing an innovative idea forward into something else remains one of our biggest challenges. Admittedly, it can be a super exhausting process, which is why it’s always a great idea to invite the crowd to not only come up with the wonderful ideas, but to also help develop them as well.

There are a few key stages that need to be followed when it comes to getting your crowd in on the idea decision-making and development game.

1. Create a Unique Team

Almost anyone can research and refine new innovative ideas. However, you can take it a step further and invite the crowd to join in the fun and be a part of your team. This will give your idea more validation. It will also decrease any potential risk, and at the same time it could be a huge timesaver when it comes to marketing and finances.

In short, each and every idea should be unique enough to sway people to join a team that supports the idea.

2. Fine Tune that Idea


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They say that behind every great idea catapulted onto the market, there was an equally great plan. Every idea requires some sort of plan. It could be just a basic one that briefly outlines the various possibilities connected to it, or it could be a more complex plan that delves into the intricacies of it.

A good plan should include a business plan. This might seem like a given, but you’d be surprised as to how many people don’t have a good business plan to back up their ideas. Plans should also include target audiences, marketing ideas and much more.

You need to approach every idea in a methodical way. You’ll need a unique set of criteria that pertains to one idea – it’s not a case of one-size fits all. You’ll need to answer any question that arises, and until this is done, you can’t move forward and successfully turn your idea into reality.

Use and involve your crowd. Ask them to research various aspects of the idea, and then have them report back and share their ideas and findings with the rest of the group.

3. Don’t Stand for Mediocre

There are literally hundreds upon hundreds of okay ideas. There are even hundreds of great ideas, but you need to remember that VCs have to sit and listen to different pitches day in day out. An average or good idea is not enough, you need to “Wow” them, which is why it’s absolutely essential to select only the best of the best ideas. It doesn’t matter if it’s only one mind-blowing idea, because as the old adage goes, quality is better than quantity.

Quality Is Better than Quantity

The good and even the great ideas might struggle. Such ideas are difficult to get funding for, and it’s more challenging to prototype and deliver them. If you want to make your idea come alive, you need to have defined criteria, which allows for choosing the best idea to follow up on. After the criteria has been established, it’s time to use the crowd again. Ask them to respond accordingly and honestly – does the idea meet all the listed criteria?

If yes, that’s great, you’re moving towards success. If not, it’s back to the drawing board to get it right.

You need to act now. Make sure your amazing idea doesn’t get left behind, or worse executed by another group, which is more organised and better equipped than you are.

What kinds of challenges do you and your team face when trying to develop your ideas further?